The California Governor’s Office of Emergency Services (Cal OES) has launched, Listas, a newly-launched campaign to empower women with emergency resiliency knowledge to put into practice when leading their families in disaster preparedness, response and recovery.
This comprehensive outreach effort includes more than 80 pieces of unique digital assets, including social media graphics, informational videos and a page dedicated to honoring women in the household. The Listas campaign will provide the knowledge needed for women to lead their families during natural disasters such as wildfires, earthquakes, floods and mudslides.
Indigenous Language Outreach
In collaboration with community-based organizations, Listos California provides information about disaster preparedness to immigrant and farmworker communities in their native languages, including video and audio formats for speakers of Indigenous oral languages of Mexico and Central America.
Listas
This first-of-its-kind campaign comes at the start of Women’s History Month, in celebration of the vital role of women in society. This comprehensive outreach effort includes more than 80 pieces of unique digital assets, including social media graphics, informational videos and a page dedicated to honoring women in the household. The Listas campaign will provide the knowledge needed for women to lead their families during natural disasters such as wildfires, earthquakes, floods and mudslides.
